Irth Solution Mobile App Redesign

Branding

Experience

Technology

About the client

Irth Solutions is a utility infrastructure maintenance SaaS company. Its platform, Utilisphere, is trusted by the largest energy, utility, telecom, and media companies in the United States and Canada. The platform serves more than 15 organizations and hundreds of teams.

How we helped

Essense redesigned the app for field personel that is grounded in user data and business goals while carefully designing to deliver on the user’s needs. We also assisted with a brand refresh. website upgrade and digital marketing.

Results

Essense helped Irth attract new customers and scale their business through well-targeted digital campaigns.

Services Provided

• User Research, Stakeholder Interviews
• Product Ideation, Feature Definition, Use Case Development
• Information architecture re-design
• UI and UX re-design, Prototyping, Data Visualization, Design System Building, Content Creation
• Brand Positioning, Branding and style guide update
• Marketing collateral design and development